Currently design lead/manager at Carousell

I create structures and simple designs for complex problems.

At Carousell, I manage a small team of 2-3 designers. I’m in a 50/50 split for hands-on versus management.

I own strategy and execution for monetization (ads, billing, subscription), seller experience (core flow, productivity tools) and trust (fraud prevention & content moderation).


I’m designing a WIP “Shop with AI” project and experimenting with AI-enabled workflow.

Designing "Shop with AI"... ✍️

Case Studies

Rearchitect a shared ‘Me’ page

Carousell

Design a simpler and smarter Ads platform

Carousell

Maintain trust while monetize with AI

Carousell